[DE] The Social Media (R)evolution: Your Time is Now


Ein sehr interessanter Beitrag von Brian Solis mit einen knackigen zitierungswürdigen Aussagen. Natürlich sehr plakativ und etwas marktschreierisch, aber mit Wahrheitsgehalt.

The Social Web is much more than a window into information and interaction, it is a completely transformative medium that is changing how we forge relationships, interact with one another, and distribute and discover information. In many ways, the online social revolution is reminiscent of the Industrial Revolution.

Und für die Statistiker und die, die die Reichweite von Social Media noch immer abstreiten:
Half of online adults now belong to social networks like Facebook and LinkedIn, a 46% growth rate year-over-year.

Und hier meine Lieblingsstellen:
The true power of social media is the portability of not just content, but relationships.

Und:

The social (r)evolution calls for distributed participation. But it requires strategic engagement that is directed and governed by listening and research.

Und die Forrester-Klassifizierung  finde ich einfach sehr nützlich:


Categories: Deutsch

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