[EN] Enterprise 2.0, Social Media, Social Business, Social Innovation, Social Era – are they all the same, or different?


Good summary and analysis by Nilofer Merchant. Well, I did choose “The Social Age” as title of my (German language) book. Sounds a bit like the Social Era Nilofer is recommending:

Enterprise 2.0, Social Media, Social Business, Social Innovation, Social Era – are they all the same, or are they quite different? Do you know? …

The term “Social Media” is limited by its connection with marketing and communications. “Enterprise 2.0” is too technological. And “Social Business” added an important social overlay but didn’t challenging the fundamental premise of an organization. Social Era then captures two distinct power shifts:

  1. Organizational. …
  2. Individual. …

Social-Media-vs.-Social-Business-vs.-Social-Era-Graphic

via Is Social Media different than Social Business?.



Categories: English

Tags: , ,

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

Follow

Get every new post delivered to your Inbox.

Join 5,443 other followers

%d bloggers like this: